ideologio is a creative duo, Sarah and Spyros. Our name is a made up Greek word that means a gathering of ideas. It sounds like ideology, which is nice too. As we proclaim, we are an ideas-driven design studio working across media for responsible and innovative clients. Our core strengths lie within the triangle design-photography-typography but most importantly we’re about communication design that draws from the true character behind a brand or project.

SARAH ROESINK

Art director and photographer

Sarah's background is in fashion and documentary photography. She has been working as a freelance photographer and artist. Her work was featured in magazines such as Grafik, Ag and PIN UP and she has exhibited internationally. In 2008, Sarah graduated from Central St Martins' MA Communication Design. She is part time lecturer at Kingston College for Art and Design.

email linkedin site

SPYROS ZEVELAKIS

Creative director and designer.

Spyros' background is graphic design and typography. Previously, he worked for timebank.org.uk, Why Not Associates and the Type Museum. He has lectured internationally on typography and design, he also taught at the BA(Hons) Graphic Communication in the University for the Creative Arts at Farnham. Spyros studied in Athens and Madrid before gaining an MA Communication Design from Central St Martins.

email linkedin